Is that a long "i", or a short "i", we wondered when they first came out. It didn't matter, as soon as they were born we loved them. There was just something about the design and presentation that spoke to us.
Later in life as an Art Director, I followed every brand move Nike made. I was dazzled by how they broke through the clutter on so many levels. Creatively speaking, that is where I set the bar -- scary-good work in the early days.
And now I read the book and discover the details of it's birth. Is it a book on business? Adventure? Philosophy? Struggle? Victory? Love? Yes, all of it.
Read it, and be inspired to make yourself or something great. ...and the part about Pre will give you chills...
In Mark Zuckerberg's short life he has proven he can create billions of dollars of wealth for himself, but prior to Facebook, what did he do in his life to prove he is a humanitarian? Was he a Boy Scout at least?
You can read and study a lifetime, but if you lack travel your wisdom will lack authenticity.
When a great idea comes to me, it's no light bulb above my head, it's more like a fire under my ass, which literally makes me jump to my feet and start pacing...
Thanks for the performance, my fellow Kentuckian.
(in no order)
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I did a bundle of brand images with Art Director and friend, Hannah Bailey. She beautified and CLIF-ified. Here's a few that are currently up on the website.
I am finished when it gives me a feeling.
Writer-and-all-around-good-guy, Jeff Martin, once labeled me as, 'dumb in a smart way.'..or was it smart in a dumb way...
The great thing about working with my old boss (and mentor) Marshall Ross, is that he made the whole creative process fun, and sometimes it was fun because of his wackiness - that I found to be brilliantly funny. One time we were working together, and a really big idea came to us, and it was one of those jackpot ideas, but after discussing it for just a minute or two he made us stop and be silent about it. He told me he sometimes worries that it's not safe to think too much about a great thought, because the brain waves of a big idea are so strong, that other people could pick them up, and steal the idea. So Marshall.
Sort of old news, really not sure how I missed such an aesthetic rejuvenation, but, FINALLY an alternative license plate design to the current eyesores we are forced to place on our vehicles out here. Those poor poor Ferrari guys, forced to disfigure their babies with these things (the font used, is the same font you would use to announce a going out of business sale). The new one (below) is straight out of the 60s and it's made at FOLSOM PRISON - where they should be made. See you at the DMV. Read about it here.
I've set aside some room at the Photo Bungalow where people can have a look through a loupe, and see the way it 'used to be done'. I still shoot film occasionally (mostly medium format, though), as I will always love the richness of it, but it's fun to see people lean over the table and see for the FIRST TIME the beautiful back-lit stunning colors that sit on a lightbox through the quality optics of the magnifier.
That means if you knock on the door, I'll open it, So knock, if you happen to pass driving down California Highway 1.
More farm landscapes for the folks at Cargill and Blacktop, such a wonderful project photographing these family farms and the smart, hard working, people that run them.